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Double Your Difference with Reclaim The Frame For All And Big Give

Updated: 5 days ago

 A woman wearing a hijab smiles broadly while holding a microphone, sitting on a stage with a focused expression. The image has purple geometric shapes and text that reads "Reclaim the Frame" and a logo for the Women & Girls Match Fund, BigGive.

Help us make cinema more accessible, inclusive, and welcoming for everyone.


We’re thrilled to launch Reclaim The Frame For All in partnership with Big Give, a vital campaign to make our work - and the work of the filmmakers we champion - accessible to wider audiences across the UK.


As the UK’s leading charity advancing gender justice in cinema, we’re committed to ensuring that everyone can experience the joy of film, regardless of income or access needs. Through this campaign, we aim to remove the barriers that prevent too many people from enjoying the big screen.


Why this matters

Recent research from the BFI shows that more than a third of people surveyed cite ticket prices as the main reason they don’t go to the cinema. We also know that many screenings still fail to provide adequate access for audiences who are Deaf, partially hard of hearing, blind, or partially sighted.


At Reclaim The Frame, we’re working to change that. Our own survey results demonstrate a strong sense of trust among attendees that our events are welcoming and accessible: 98% of respondents who don’t attend events often said they feel included, and 85% of our disabled audience members agreed (based on over 600 survey responses).


Currently, 80% of our events include descriptive subtitles and live captioning, while 25% offer audio description. We also provide free tickets to community groups and individuals for whom cost is a barrier - no questions asked.


With your help, we can do even more.


Double your impact with Big Give

We’re proud to once again be part of Big Give’s 2025 Women and Girls Match Fund, which means that every pound you donate between now and 15 October will be matched - doubling your impact.


Our goal is to raise £5,000, which will be matched to £10,000. Your support helps us continue to provide:


  • Access provisions on screenings

  • Free tickets for community groups and those facing financial barriers

  • Impactful outreach campaigns across the nations and regions 

How you can help:


1. Donate

Every contribution counts - and until midday 15 October, it counts twice! Donate now via Big Give ➡️


2. Spread the word

Help us reach more people by sharing our campaign. Follow and share our posts on Instagram, LinkedIn, or Facebook and tag @ReclaimTheFrame and @BigGive to show your support.


Together, we can make cinema for everyone.


Your support helps us work towards a film culture in the UK that is truly inclusive - where everyone can take part, regardless of access needs or financial circumstances.



If you’re a current UK taxpayer, please consider completing the Gift Aid declaration, meaning your donation will be boosted by 25% at no extra cost to you.

Reclaim the Frame logo
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 Across the UK & beyond

  • Instagram
  • Facebook
  • YouTube
  • LinkedIn

© Reclaim The Frame is the trading name of Birds’ Eye View Films a registered charity (no. 1105226)
Registered Office:  3Space International House 6 Canterbury Crescent, Brixton, London SW9 7QD


Email: mail@reclaimtheframe.org

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