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FILMONOMICS: Looking After Your Assets

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Every filmmaker knows they have to engage with social media early on to ‘build an audience’ – but that isn’t the only route to success. Film marketing expert Debbie Rowland (Curzon/Artificial Eye, Twentieth Century Fox, Icon) leads this panel discussion about how to release specialised films and what assets are needed to execute a perfect campaign – including what makes a great movie poster.

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Deborah Rowland | Entertainment Marketing and Film Distribution Expert

Piccia Neri | Designer

Andy Green | Account Manager at Organic PR

Tanya Laird | Consultant and Digital Entrepreneur

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